Outlines the multichannel marketing sequence used by the Obama campaign to win the 2008 Presidential Election. Video, audio, microblogging, blogging and user generated content are a few of the business applications examined in this guidebook. This case study is the definitive reference for the use of social media as it applies to effective business promotion.
Barack Obama's Social Media Lessons For Business ebook pdf epub mobi
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Barack Obama's Social Media Lessons For Business by David Bullock ebook pdf epub mobi
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